Real Estate and Demographics Research Platform

Demographics Methodology

MarketAtlas has teamed with the industry leader in household demographic data to provide our users access to the most current, accurate, and precise National household, ethnicity, and lifestyle data available in the marketplace today. We let you explore and visualize relevant demographic trends on top of our detailed maps. In our apartment market platform, you are able to view all of our current apartment based research alongside the detailed demographic overlays that provide for targeted decision making. ALL data is provided at the Census Block level, which is 40 TIMES more detailed and targeted than census tract data.
    We provide map overlays for:
  • Household Counts and Population Density
  • Income Distribution
  • Net Worth Distribution
  • Ethnicity and Race Segmentation
  • Household Lifecycle Segmentation
Our data partner has a proprietary, patent-pending process by which it updates its demographic research on a quarterly basis based on more than 117 million records. This is not restated Census 2000 information nor is it Census Estimates or Projections. It is founded upon current, occupied household data for the entire United States.